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We pride ourselves with strong, flexible and top notch skills.


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We help our clients integrate, analyze, and use their data to improve their business.










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We pride ourselves on bringing a fresh perspective and effective marketing to each project.

  • Windows App Store: Microsoft's Savior and Steam's Biggest Rival

    Windows App Store: Microsoft's Savior and Steam's Biggest Rival

    Over the last three years, we have experienced the appification of everything. It began with the launch of the iOS App Store in July 2008, and was perpetuated with the introduction of the Android Market later that year. Since then, there has been over 10 billion app downloads on iOS, and 4.5 billion on Android. The App Store and Android Market, with runaway hits like Angry Birds and Tap Tap Revenge, have created millionaire developers by the dozen.

    It not just smartphone and tablet software that has undergone appification, though. Appification, fundamentally, is just a wrapper around the concept of digital distribution; beyond the packaging and window dressing, there's no fundamental difference between an app, an application, and a program. Apps, put simply, are appropriately-priced, easy-to-download digital morsels. Rather than having to head out into the scary, unkempt web and dig around for the right software, you just open up an app store and start downloading "approved" apps right away. If the first approach is akin to visiting small, specialized shops all around town, then app stores are the supermarkets of the digital world -- and boy do we love supermarkets.

    It all started in 2003 with iTunes' one-click, legal music downloads -- and today, you can hardly move for excellent digital distribution platforms. Games, music, movies, TV shows, software, books -- if it has a digital version, you can now download it quickly, easily, and legally. The one obvious exception -- and it's a little bit shocking when you realize the size of the hole -- is Windows software. You can download Windows games, but finding, downloading, and installing Windows applications and utilities has always been a real pain in the ass. At the moment, the best way to find a Windows tool is to type a topic into Google, and hope that the top result isn't old, discontinued, or buggy -- but it usually is.

    Thankfully, Windows 8, which will be released in 2012, will have an app store. Early reports suggest that it will work much like the Mac App Store -- but no one knows how the Windows App Store will be populated or moderated. Will developers have to submit their apps, or will the Store accept any Windows Installer (.MSI) file? There are millions of Windows applications in the wild, and it's hard to believe that they will all find a home in the Windows App Store.

    But if they do -- if Microsoft manages to create the Windows equivalent of the Mac App Store -- then Microsoft will finally have a killer application. Apple has always won out in terms of ease-of-use and newbie friendliness, but if Microsoft has an app store, the tide could be turned. It's taken a long time, but Windows 7 is now on par with OS X in terms of user interface and experience. All Windows needs now is a strong dose of "it just works," and with a built-in app store and a slew of other cloud-oriented features, Windows 8 might actually be easier to use than OS X -- more worryingly, Windows 8 might actually be sleeker and sexier than OS X.

    As far as app stores go, though, Microsoft still has another ace up its sleeve. Windows 8 will span desktops, laptops, netbooks, and tablets -- and if Microsoft gets it right, you'll have just one app store for every Windows form factor. You'll be able to install a word processor on your desktop, and it will automatically deploy itself to your tablet -- and your documents will be automatically synchronized, too. There's no reason it won't work across the x86/ARM divide, either -- Windows 8 ARM could use the same app store as its x86 cousins, and it's entirely possible that the same store could contain Windows Phone 7 (WP7) apps that will run on Windows 8 tablets. Let's not forget that Microsoft already has extensive experience with digital distribution through Xbox Live, too -- and yes, the Xbox Live Marketplace could also be integrated into the Windows App Store.

    Windows already holds over 90% of the enterprise market, but imagine how overwhelmed with joy IT administrators would be if it had an app store! They could create a manifest file that automatically downloads a set list of programs to a new computer, and then restrict any other software from being installed. The same goes for new, shop-bought consumer PCs: users will be able to start with a clean computer, open up the Windows App Store, and download the highest-rated apps. No cruft -- and if the Store is moderated, no malware or spyware either. It's almost Mac-like in its elegance.

    But where does this leave Valve's fantastically successful Steam platform? Do gamers use Steam because it's awesome -- or because it's simply the best currently-available solution? The pricing is OK, and the fire sales are amazing, but Amazon is nearly always cheaper for new releases. As always -- and as Microsoft CEO Steve Ballmer well knows -- it will eventually come down to developers. Steam is a proven platform, while the Windows App Store is probably only being beta tested. Still, if Microsoft plays this correctly -- if Microsoft makes it incredibly easy and cheap to distribute programs, utilities, and games through the Windows App Store -- then there's simply no way that developers will ignore a tool that will be used by 90% of all desktop users.

    The final piece in the puzzle is video games consoles. Console games, in a trend that is unlikely to slow down, are massively out-selling PCgames -- and if you think Microsoft lacks experience in distributing games, Xbox Live has the same number of users as Steam! Xbox Live is just as tried-and-tested as Steam, and Microsoft's developer support is excellent. In short, we already know that Microsoft is on course to marry Xbox Live with WP7, but if it can also squeeze Windows App Store into the mix, it might just come away as the winner on almost every front.

    via extremetech

  • Google Unveils Wallet And Offers: An Open Platform For Mobile Payments

    Google Unveils Wallet And Offers: An Open Platform For Mobile Payments

    We’re here at Google’s massive New York City HQ (they own an entire block) for what Google was calling a “partner event” but everyone knew was really an “NFC event”. Sure enough, Stephanie Tilenius, Google’s VP of Commerce, has taken the stage to announce Google Wallet and Google Offers.

    Right off the bat, Tilenius wanted to make it clear that this would be an open platform. She invited “payment networks, carriers, and banks to join us in creating tomorrow’s shopping experience”. And some of those partners are already on board. Citi, Mastercard, FirstData, and Sprint are the initial partners.

    For Google Wallet, Tilenius says that the field trials will begin today and it will be official out this summer. As expected, it will be using NFC technology. By 2014, Tilenius notes that 50 percent of smartphones will have NFC built into them — that’s 150 million devices.

    With Wallet, you’ll be able to add your existing credit cards (though only Citi-backed Mastercards are a partner right now of the major card companies). And it’s a wallet you can lock, Tilenius notes. There are multiple levels of security. There’s the phone lock, a required Google pin, credit card information encryption, and your credit card number is never fully displayed.

    Right off the bat, Google Wallet will work with Mastercard Paypass. This means right now 300,000 merchants around the world and 120,000 in the U.S. are technically ready (though it’s not rolling out everywhere yet). It will initially work with “Gcard” a Google pre-paid card set up by Mastercard.

    The initial trials will be in San Francisco and New York. Tilenius says this will expand nationally in the coming months.

    The other component of the announcement is Google Offers. These work seamlessly with Google Wallet. You find an offer you want, save it to Wallet with a click and you’re ready. You can redeem them by tapping the phone at the point of sale. Or you can show the offer to a cashier.

    Initially, Macy’s, Subway, Walgreens, Toys R Us, and more are partners. The first trial programs will be in San Francisco, New York, and Portland this summer.

    Tilenius notes that the first offers will be “offer of the day” but notes that “this is just the tip of the iceberg.” Eventually, there will be check-in offers, offer ads (ads on Google that are really offers that you can easily transfer to Wallet), and others.

    Coming this fall, Google notes that the ability to receive digital receipts will be a part of Wallet as well. This means no more paper receipts (awesome). And digital loyalty cards are another thing they’re working on. There were also hints of the gaming dynamics down the road to make mobile payments more engaging and fun.

    Some other Googlers took the stage to show off a demo of how the system will work, and it looks good. But again, Google is really pushing the “open” aspect of this. They want and need more partners for this to really take off.

    Google says that they don’t plan to charge for access to Wallet. It will be free to partners. They also say they want to make sure Wallet/Offers ensure a level playing field. Everyone from flower shop owners to massive chains should be able to use this in the same way.

    There will be APIs eventually. And Google plans to work with partners to promote open standards. They say they’ll keep it “as open as possible” as long as that doesn’t sacrifice on security and user choice.

    Yesterday at TechCrunch Disrupt, Tilenius said on stage that Google was making a huge bet on NFC as a company. Indeed.

    Find out more here and here.

    Google image
    Location:Mountain View, California, United States
    Founded:September 7, 1998
    IPO:August 19, 2004

    Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including:… Learn More

  • TOP 100 iOS Apps

    TOP 100 iOS Apps

    TOP 100 iOS Apps
  • Mac App Store Joins the Affiliate Program

    Mac App Store Joins the Affiliate Program

    We are excited to announce the addition of the Mac App Store to the affiliate program. You can now create affiliate links to compelling apps on the Mac App Store, and receive a commission on all qualifying sales over the 72 hour purchase window.

    Key Highlights

    • Receive a 5% commission* on all qualifying sales from affiliated links to the Mac App Store, iTunes and App Store.
    • The affiliate tools have been updated to include Mac App Store content so you can easily build deep links, display top charts and programmatically maintain a database of links to all the Mac Apps in the store.
    • New badges for the Mac App Store are now available along with the Mac App Store Affiliate Guidelines on the Affiliate Resource Site.


    • Use the Link Maker tool to build links to specific Mac Apps and app developers or use the Bulk tab to affiliate encode URLs copied from the Mac App Store.
    • The RSS Feed Generator provides access to the continuously updating charts including top free, paid and grossing Mac Apps.
    • Use both the Search API "lookup" and "search" capabilities to programmatically access the Mac App Store database of apps. You are able to search specifically for Mac Apps using the "media=macSoftware" parameter in a query.
    • Both the EPF Flat and EPF Relational feeds now contain Mac App Store content.


    All reporting will continue to be done through the LinkShare Dashboard. Mac App Store specific sales can be distinguished by looking for the "Q9069 - ITS SW 3P MAC PX4" and "Q9070 - ITS SW AB MAC PX4" in an individual items report.


    The Mac App Store joins iTunes and the App Store to form an unmatched catalog of digital products for web publishes and app developers to promote. With access to incredibly powerful marketing tools, we look forward to seeing Mac App Store affiliate links integrated in new ways.

    Please note: 4% commission in Europe and Japan.

  • Which Traffic Source Has the Best Conversion Rate?

    Which Traffic Source Has the Best Conversion Rate?

    We spend a lot of time around here discussing the concept of whether or not social media marketing is worth the effort. We’ve seen reports that show that website traffic from social media networks is pretty low and I’m about to show it to you again. But this time, I’ll take it a step further thanks to the folks at SeeWhy.

    SeeWhy studied a sampling of 60,000 ecommerce transactions across a variety of sites in February 2011. The first thing they did was chart where the traffic came from, but not all of the traffic. Since running an online store is about selling things, they looked at only the people who actually loaded items into their shopping cart. Here’s what they got:

    As you can see, email brought in the most traffic, with direct and search right under that. Social media came in at only 4.3%, not great, but better than display advertising, so that’s something to think about.

    Next they took that info and charted the percentage of people from each source who completed their transaction. In other words, the people who handed over their credit card number and hit submit.

    Here you can see that email and direct hits to the site still resulted in the best conversions, social media picked up 2.11% of the overall, but look at display advertising. Yikes, only .53% conversion rate? Maybe you should be spending money on your Facebook page and not on display ads.

    At the end of all of this, SeeWhy does put in the usual disclaimer. Your mileage may vary and different types of ecommerce sites will have different results. While I’m sure that’s true, I imagine the shift wouldn’t be huge.

    What I get from all of this is that email is still king when you’re trying to get people to buy from you. So why isn’t email marketing in the news more often? Maybe because it simply isn’t as new and trendy as social media marketing. Perhaps one day, we’ll see the flip, social media will be the old school method we take for granted while holographic email messages will show up as 2% of the pie.

  • Security is just as much a concern for alternative online payments

    Security is just as much a concern for alternative online payments

    E-retailers considering one of the newer alternate payment methods, such as online check and PIN-debit acceptance, need to consider what security measuresthey need to take to protect those transactions, observers say.

    Within the past year, several payment organizations have launched services meant to entice merchants to accept online checks and PIN-debt transactions. Online check acceptance, brokered by NACHA, The Electronic Payment Association, which manages and governs the Automated Clearing House electronic payments system, with its Secure Vault Payment service, and online PIN-debit acceptance, such as PaySecure from Acculynk, have attracted merchants because they enable credit-averse consumers to pay from funds in their bank accounts and may cost retailers less than accepting credit cards, say experts.

    PaySecure, for example, may save a merchant 60 basis points per transaction costs compared with an online signature-debit transaction in which the consumer does not enter a personal identification number, says Trent Voigt, CEO of JetPay LLC, a payment processing company that offers PaySecure. A basis point is 1/100th of a percentage point. That means that on a $100 transaction a retailer using PaySecure to process the transaction would save 60 cents.

    E-retailers may also be attracted to an online check service by the promise of reduced risk, suggests Patricia Hewett, an analyst at consulting firm Mercator Advisory Group Inc. With Secure Vault Payments financial institutions authenticate consumers and provide businesses with immediate authorization and confirmation of payment via the ACH system, which connects financial institutions outside of payment card networks.

    “It’s a good funds model,” Hewitt says, meaning that the system ensures the consumer has the money in the bank. The e-retailer knows the transaction is valid and it will be paid within a day or two, she says.

    But cost should not be the only consideration, says Patrick McGregor, senior vice president of product management at Trustwave, a payments security firm. E-retailers should consider the security aspects of these alternate payments as they would for credit card transactions, he says. “It’s a complex world when it comes to any payment security,” he says.

    Specifically, McGregor says e-retailers should ask about how effective a payment method’s security protocols are against the actual methods that criminals use. Secondly, the merchant should evaluate if the security practices conform to standard industry antifraud measures. That can help validate the security practice, he says. E-retailers should also ask the payment provider which companies or banks it works with. A lack of reputable partners could be a reason to take a closer look at the vendor’s proposal, McGregor says. The idea is to make a merchant’s payment system as strong as possible, he says.

    Criminals want to do the least amount of to accomplish their goals, he says. Currently, that means they most often target traditional credit and debit card systems. But as alternate payment methods gain traction, criminal attention easily could swing to them, McGregor says.

    “Nothing about the transactions themselves make them bulletproof,” he says. “It’s just a matter of focus.”

  • Square’s Disruptive New iPad Payments Service Will Replace Cash Registers

    Square’s Disruptive New iPad Payments Service Will Replace Cash Registers

    Mobile payments startup Square is announcing big numbers today—500,000 Square card readers shipped, 1 million Square transactions in May, and the startup is now processing$3 million in mobile payments per day. Clearly the companyis on a roll in terms of traction and usage. And CEO Jack Dorsey is also revealing the next generation of Square. And Square is about to get a whole lot more disruptive.

    Today, Dorsey is revealing Square Register, a high-powered point of sale replacement for cash registers and point of sale terminals. And the company is taking it one step further for consumers by launching the Square Card Case, a way for purchasers to access a local merchants’ goods, prices, location, loyalty card and more.

    For background, Square offers an iPhone, Android and iPad app which allows merchants to process and manage credit card transactions with a handy little credit card swiping device that plugs into the headset/microphone jack. The device and service is the brainchild of Twitter co-founder and recentlyappointed product lead Jack Dorsey and Jim McKelvey. And Square recently raised $27.5 million in new funding, and announced a strategic investment from credit card company Visa. In Q1, Square did $66 million in payment volume (the company expected $40 million) and is now in track to process $1 billion in payment volume within a year.

    Square Register For The iPad

    Square’s COO Keith Rabois tells us that as the startup has created a payments product for small businesses, they’ve learned that many businesses have more needs than simply having a credit card processor. One of these needs is being able to not only accept cards, but also communicate with customers more efficiently. So today, Square is launching this brand new version of its iPad app, Square Register.

    Rabois says the iPad app makes these expensive and cumbersome terminals obsolete for merchants. Not only is the reader and app free (and beautifully designed), but the register is designed to help create and maintain meaningful relationships with customers. Historically, Square’s readers always stored every purchaser’s receipt for merchants and allowed merchant’s to send a copy of the receipt to the purchaser via SMS and email. It was fairly simple.

    Now, with the upgrade, merchants can send customers a link to download an app on their mobile phone called a Square Card Case. And this gives merchants a whole new level of engagement with their customers. And data is another big component of Square’s announcement—Dorsey says merchants will have Google Analytics style data that merchants can access, such as how many muffins were sold, and to which types of customers, and more.

    The Square Card Case For Consumers

    As you can see from the image, the Card Case looks like a wallet-like case you would store your loyalty cards or credit cards in. Here’s how it works: when you go to a merchant who is a participating Square users, the merchant will send you a link to download the app on your mobile phone. It’s important to note that the app is not available in the App Store publicly, and at launch will only support iPhones; Android support will be rolled out soon.

    Once you’ve downloaded your mobile Card Case, you can fill your case with ‘cards’ of all the merchants you visit and buy from who accept Square. When you click on an individual merchant’s card, you’ll be able to see a map of where the merchant is located, contact information, your own order and purchase history, and receipts with the merchant and a daily live menu of items or services from the merchant. You’ll also be able to see what other customers are buying at the store, and merchants can serve customized offers to specific customers based on their purchase history.

    So here’s where things get interesting. In a merchant’s card within the case, you can press a “use tab” button which allows the frequent customer to essentially put a purchase on their virtual tab with Square at the merchant. So once you press that button within two blocks of the merchant, you’ll be able to tell the cashier your name and your card will be charged on the merchant’s backend Square register. Because you are a repeat customer, Square already has your payment information. The purchaser will then receive a push notification when the merchant processes the payment.

    Another feature of the newly designed Square is the ability for the payments company to show other merchants nearby who also accept Square payments. As Rabois puts it, “it’s like a curated app store for local businesses.”

    At launch, Square’s new register and digital wallet service is being used by 50 merchants across the U.S., in San Francisco, Washington D.C., St. Louis, LA, and New York. In fact, there are merchants in the hall at TechCrunch Disrupt here in New York who will be showing attendees how to use the new version of the service. We’re told that the service will the “thoughtfully” rolled out to merchants in the coming weeks. Participating merchants range from coffee shops to bakeries to flower shops to restaurants to salons.

    Square believes that this next generation of the service will become the default way to run a business and a payments platform. Not only does Square give you analytics and insight into how well your business is doing, but it allows local businesses to connect to customers in a way they couldn’t with traditional point of sale systems and cash registers.

    In terms of financial terms, nothing has changed. Square will continue to charge the 2.75 percent per transaction fee (the startup dropped the $0.15 per transaction charge for businesses a few months ago). And interestingly, Square chose to refurbish its iPad app into the suped-up register, keeping its Android and iPhone apps as simple payment processors. Rabois tells us this decision was made after seeing the iPad’s succes as a device in retail environments.

    In the end, their strategy is based around how they take friction away from payments for local businesses, Rabois tells me. There’s no doubt that this new version of the service will be able to connect local merchants to customers in a way that no payments processer has been able to thus far. We know PayPal is trying to get into local, but Square just beat the payments giant to it with this offering. Not only does it offer personalization for each customer, but Square is now tapping into location, and there is still much more to come, Rabois notes.

    One piece of advice to PayPal, Visa, or any other payments giant who wants to be a part of the future of payments: buy Square. Like yesterday.



    When you think Disney you think Mickey Mouse, the Little Mermaid, and even "That's So Raven" TV show, but now you can add "Seal Team 6" to their roster.

    America's favorite company has applied to own the rights of President Obama's special SEALs unit who executed Osama bin Laden at his mansion in Pakistan.

    That means if you see kids wanting a hat and sweatshirt saying "SEAL Team 6" on it from the Disney Store in the near future, you about to make Disney richer. MediaBistroreports:

    The trademark applications came on May 3rd, two days after the operation that killed Bin Laden… and two days after “Seal Team 6″ was included in thousands of news articles and TV programs focusing on the operation.

    Disney’s trademark applications for “Seal Team 6″ cover clothing, footwear, headwear, toys, games and “entertainment and education services,” among other things.
    Awe. Disney plans on raising a generation of little Osama bin Laden killers. How American.

    via ROC4LIFE
  • Facebook Page Managment Giant Buddy Media Acquires Social Ecommerce and Analytics Provider Spinback

    Facebook Page Managment Giant Buddy Media Acquires Social Ecommerce and Analytics Provider Spinback

    Buddy Media, the largest Facebook Page management company, has acquired Spinback, a provider of social ecommerce and analytics solutions for Facebook Twitter, email, and blogs. Spinback’s technology will allow Buddy Media to allow its clients to better track how social sharing of links to products and services drive sales.

    This acquisition of both the team and technology follows our predictions that expensive Facebook Page management services are becoming commodified by companies offering free products, so the Page management industry needs to explore new revenue streams by expanding into ad buying or ecommerce through partnerships and acquisitions.

    Buddy Media got an early start in the industry, helping brands market themselves on Facebook since the Platform opened in late 2007. At time, there were few powerful Page management tools, let alone free ones, and brands didn’t have any experience and therefore needed helped. Since then, Buddy Media has signed some of the world’s most prominent brands, grown to over 170 employees, and raised $38.3 million, including a massive $23 million Series C round in October 2010.

    Now, though, solid free tools and Page tab app suites are proliferating and brands are gaining the experience necessary to require less hand-holding with day-to-day Facebook Page operation. More brands are still shifting marketing focus towards Facebook, but commodification means the Page management industry’s largest companies will eventually need to seek additional revenue streams if they want to keep growing, or even avoid shrinking.

    The most obvious expansion area is facilitating Facebook ad purchases by their clients — a lucrative business where they can license tools or charge a percent of the growing Facebook ad spend of big brands. The other is ecommerce, where they can also license Facebook ecommerce storefront and analytics solutions.This appears to be just what Buddy Media plans to do with Spinback, its first full-fledged acquisition.

    Spinback’s two main offerings are EasyShare, a product and purchase social sharing widget, and EasyTrack, which provides analytics on this sharing and the sales it generates. These technologies will allow Buddy Media to inform clients about what social channels are driving sales, what products are being shared most frequently and creating the most revenue, and who are the most active and influential customers and customer segments.

    Spinback has signed over 20 retailers as clients since it launched in October 2011, with clients seeing an average increase in incremental revenue of $2.10 per Facebook wall post, and a conversion rate of 10.9% for Facebook shares leading to purchases. The five-person company’s founding CTO, Paul Boutin, was formerly the founder and CTO of Payvment, the most popular Facebook ecommerce storefront application.

    The acquisition will allow Buddy Media to attract more retail and ecommerce clients, and offer a wider range of services to Spinback’s and its existing clients. It will also protect it from commodification as brands mature from establishing a Facebook presence to attaining a healthy return on investment in social.

    via insidefacebook

  • enuf is enuf, run twitter like a business already...

    enuf is enuf, run twitter like a business already...

    From May 13, 2011
  • Cross-Platform Video Game Check-Ins with With IGN Dominate

    Cross-Platform Video Game Check-Ins with With IGN Dominate

    While the check-in started with social apps tied to location in the real world, it quickly spread to the virtual side of things, giving users the ability to check-in to watching tv/movies, listening to music, browsing websites, etc. But one area that remained largely untapped was gaming, which is surprising because it makes a lot of sense. IGN clearly agrees.

    The gaming network has just entered the space with their first app, subtly titled: Dominate. The iOS app has just hit the App Store today.

    So what is Dominate? It’s an app that allows you to check-in to any game you’re playing and share that information with your friends (via Facebook/Twitter). And yes, if you check-in to a game often enough, you’ll becomes the “Dominator” of the game — think: Foursquare Mayor.

    So how is this different from the few other players in this space, notably Heyzap which launched similar functionality recently. Well, Heyzap focuses on mobile gaming only, Dominate wants you to be able to check-in for every type of game you’re playing across all the major platforms (mobile, game consoles, PCs, etc).

    And this make a lot of sense since it keeps with IGN’s tradition of appealing to all gamers, no matter the genre or platform.

    Right now, the app is pretty barebones. But it’s also very fast and does exactly what it needs to. The plan is to get this out there and gain feedback from the IGN audience.

    IGN Director of Product Management, Anand Iyer, notes that even though Dominate is iOS-only right now, the app was written from the ground-up to be platform agnostic. They used the Sencha framework with HTML5, CSS3, and JavaScript to write the app, then they used PhoneGap to make it iOS-native. In other words, they basically already have the pieces in place to port it to other platforms, like Android.

    Iyer recognizes that there’s a lot of opportunity to go in new and interesting directions with this app — perhaps even eventually moving towards a full-fledged high level social network for gaming — completely with in-game integration. But in the immediate future, you can expect the following:

    • (Push) Notifications for when people you are following start playing a game.
    • Sharing your game play data on other social networks like Facebook and Twitter
    • Rewards
    • Get tips and information once you’ve checked in to a game
    • Get recommendations for games you should be checking out

    IGN just acquired rival UGO last week in anticipation of a roll-out from parent News Corp. in a few weeks.

    Find IGN Dominate here in the App Store. It’s a free download.

    IGN Entertainment image
    Location:San Francisco, California, United States
    Acquired:September 1, 2005 by Fox Interactive Media for $700M in Cash

    IGN Entertainment, a unit of News Corporation, is a leading Internet media and services provider focused on the videogame and entertainment enthusiast markets.

    Collectively, IGN’s properties reached more than 45 million unique users worldwide in… Learn More


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