ABOUT US

Our development agency is committed to providing you the best service.

OUR TEAM

The awesome people behind our brand ... and their life motto.

  • Neila Jovan

    Head Hunter

    I long for the raised voice, the howl of rage or love.

  • Mathew McNalis

    Marketing CEO

    Contented with little, yet wishing for much more.

  • Michael Duo

    Developer

    If anything is worth doing, it's worth overdoing.

OUR SKILLS

We pride ourselves with strong, flexible and top notch skills.

Marketing

Development 90%
Design 80%
Marketing 70%

Websites

Development 90%
Design 80%
Marketing 70%

PR

Development 90%
Design 80%
Marketing 70%

ACHIEVEMENTS

We help our clients integrate, analyze, and use their data to improve their business.

150

GREAT PROJECTS

300

HAPPY CLIENTS

650

COFFEES DRUNK

1568

FACEBOOK LIKES

STRATEGY & CREATIVITY

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PORTFOLIO

We pride ourselves on bringing a fresh perspective and effective marketing to each project.

  • A Future of Growing Revenue with Algorithms

    A Future of Growing Revenue with Algorithms


    ecommerce algorithms
    As our lives become increasingly digital and connected, the world is drowning in data. Combine this with the emerging Internet of Things (IoT) and the vast amounts of data produced only promises to continue to grow.
    Enter the Algorithm Economy. As described by Peter Sondergaard, Senior Vice President of Gartner Research, the Algorithm Economy is our future where algorithms become increasingly important marketable assets that have a dramatic impact on organizations’ bottom lines. This future would include a marketplace, much like an app store, where out-of-the-box algorithms with specific functions are sold.
    Examples of these marketplaces are already starting to emerge – like DataMapper, which focuses on algorithms for the agriculture industry, and Algorithmia, a more general Algorithm-as-a-Service.

    The Potential Impact

    For ecommerce companies, the opportunity of an out-of-the-box algorithm that provides recommendations for customers is huge. If effective, this would give smaller ecommerce companies the ability to personalize their ecommerce shopping experience to a degree traditionally reserved for giants like Amazon and Zulily.
    They could purchase and integrate a recommendation algorithm-as-a-service for their site and would likely see increases in average order value and revenue. Major companies are already using custom-designed algorithms to reduce manual sorting and improve efficiency.

    The Long Road Ahead

    The algorithm markets as envisioned by Sondergaard will likely contain general purpose algorithms. But since most algorithms require feedback mechanisms to “learn” and optimize in order to be effective, they will still need to be refined by those with the industry and user insights to make them truly valuable for specific businesses.
    A recent example that highlights the amount work and capital involved in producing an optimized machine learning algorithm is the trending news feed section on Facebook. Looking beyond the controversial outcome of the algorithm, there was still a lot of effort needed to create it.
    For two years, a team of over 20 curators worked to provide input so the algorithm could “learn.” Over time, the news feed algorithm did become more effective to the point where a story’s rank is now dependent upon factors as liking, clicking, commenting and sharing and, even the amount of time users spend reading an article.

    Algorithms Have Already Proven their Value

    Ecommerce company Snapdeal has seen great success using algorithms. They have played a crucial role in boosting the company’s sales with 35-40% of its sales now being driven by algorithms, as compared to less than 15% a year ago. They have a team of 50 engineers writing algorithms that incorporates user data to determine the right products for the right people. For example, someone going on a holiday to Aspen may see ski gear on the home page and someone else researching a trip to Maui may see whale watching tours.

    A New Source of Value

    Algorithms will help ecommerce companies not only improve and personalize their user experience, but also allows businesses to make more data-driven decisions. For these reasons, ecommerce companies should be investigating how algorithms can help them optimize certain parts of their businesses from better understanding their customers’ behavior to driving more business and increasing revenues.
    originally posted here on Revenuewire's Blog
  • WHAT WE DO

    We've been developing corporate tailored services for clients for 30 years.

    CONTACT US

    For enquiries you can contact us in several different ways. Contact details are below.

    yowasuphomeboy

    • Street :Road Street 00
    • Person :Person
    • Phone :+045 123 755 755
    • Country :POLAND
    • Email :contact@heaven.com

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